We help AI and SaaS companies use creators to acquire users, build demand and drive measurable business results.
Creator programmes built to drive measurable acquisition, from content and installs to activation and revenue.
Built for AI apps and SaaS products looking to turn creator partnerships into a scalable growth channel.
Creator programmes designed to build trust, influence consideration and generate measurable pipeline.
Built for AI and SaaS companies looking to turn creator partnerships into a repeatable demand channel.
Take a percentage of spend and optimise for volume. Your CFO's question — what did this actually return? — is the one they cannot answer.
Tools that need someone with senior judgment to operate them. Without it, they generate a list, not a programme.
3 to 6 months to recruit, £60,000 to £80,000 a year, and most creator managers at 25 have never been held accountable for pipeline or CAC.
Senior judgment without the full-time salary. Strategy written and owned. Programme built from scratch. Measured against your metrics, not a deck of impressions.
Roles across thirteen years in creator and influencer marketing. Real numbers, honest about the part played in each. Current B2B and tech client work is delivered under NDA the methodology and judgment are the same.
Aggregate views across 50+ creator campaigns. Built inside real brands, judged on what they return.
Worten built a space at Rock in Rio Lisboa 2018 where music met gaming. Selected and ran three creators (Windoh, Olivia Ortiz, Rick Fazeres) as on-stage presenters across four days.
Working with Be Influence for PUMA in 2017, promote a new sports shoe to a younger audience through gaming and vlog creators. Paired two of Portugal's biggest influencers for a focused feed campaign.
A 2017 campaign by DDB for Ola ice cream, with Be Influence building the influencer strategy. Owned the monitoring of all video content, the data analysis, and the coordination across partner networks.
Coordinated the influencer activation at the Continente stand at Meo Sudoeste 2018, bringing creators into the brand's festival presence.
Creator-led digital activation for Cigala's Banzai Noodles range. Brought an everyday pantry product to a younger audience through food and lifestyle creators.
Digital brand activation for Schwarzkopf, built around creator Olivia Ortiz to carry the hair-care brand to a beauty-focused audience.
Tell me what you're building. A free 30-minute teardown of your creator programme — or the programme you don't have yet — will tell you exactly where the gaps are and what each one costs.